Ad Radar
Newsletter

2013 SEMA Car Show - Under the Hood

Text By

There's no surprise that it's been an uphill battle for the aftermarket performance industry including print media publications for the past few years as the economy continues to ever so slowly stabilize. As I sit here typing this column, I sigh a breath of relief as the SEMA Show has wrapped up its first official day. The SEMA Show, regarded as the largest automotive trade show in North America, witnessed the annual gathering of car enthusiasts, consumers, manufacturers, and models pour in by way of planes and automobiles to the Las Vegas Convention Center. This year's trade exhibition served as the stomping ground for a week filled with seminars, business acquisitions, and booths displaying the newest products for the aftermarket industry.

This year's show sent a strong message to the world that the automotive decline that began in 2008 is no more than a piece of history. As I stepped onto the showroom floor, an impressive showing of more than 130,000 domestic and international visitors on day one converged at the show to witness the hottest products the industry has to offer.

Among the negative speculations and glum outlook that many assume the market will endure, it's still a touchy subject that's still fresh in the back of our minds. There's much to do and see as our industry continues to climb out of this slump and heal from its wounds. Of course, this recovery is slow and manufacturers or magazine publications themselves can't do the painstaking processes alone. It starts with you as the consumer to support everyone in the enthusiast community, whether it be buying a part for your car or simply just attending local events and car shows. Our industry deserves our own revenue within the community.

Scott Tsuneishi
scott.tsuneishi@sorc.com

Enjoyed this Post? Subscribe to our RSS Feed, or use your favorite social media to recommend us to friends and colleagues!
Import Tuner