Tokyo Auto Salon Details:
- Aftermarket show at Japan’s Makuhari Messe Convention Center
- Releases from Work Wheels, Volk, Varis, Blitz, Endless, Cusco, Recaro and more
- Builds from Liberty Walk, BenSopra, TRA Kyoto, Spoon, Top Secret and more
- Trends included widebody kits, track-ready street parts and focus on 86/BRZ and R35
5,500 air miles, two trains from Akihabara and abused shoe soles brought us to Makuhari Messe Convention Center for Tokyo Auto Salon 2014 (TAS) – an annual three-day JDM-certified aftermarket show. As the parking lot filled with Silvias, GT-Rs, Hachi-Rokus, Vellfires, 86/BRZs, RX7s and Supras, journalists inside uploaded show floor gems to keep social media streams updated. A cold January breeze from Tokyo Bay rolled over the flow of tuner enthusiasts entering the convention center halls. The event buzzed with business and camera clicks.
See what local tuners drove to the show: Tokyo Auto Salon 2014 - Parking Lot Car Sightings
TAS is sort of like a smaller-scale SEMA in the states but with a much sharper focus on the parts and platforms tailored to our demographic. Domestics like Corvettes and even a mock police Charger complimented by dancing models dressed in blue were peppered into the show but as a vast minority in a sea of Toyota 86 and BRZs, GT-Rs, wild vans and slammed high-dollar Euros. Even though chatter from some annual attendees marked the 2014 showing as more of the same items seen the year prior, for a foreigner the experience is like landing in modified heaven.
Crowds gravitated towards the wide-fender big money offerings from the Liberty Walk camp, GT-class race monsters, mouthwatering GT-Rs and Fairlady Zs from the GReddy/Trust, Endless, Varis and TopSecret/Blitz booths, OE displays and of course the 86/BRZ World display. Hands down the most popular new cars featured at TAS 2014 were 86/BRZ and R35 builds. Option Magazine also hosted a standout section that showcased a variety of everything from a pink VW Beetle with SR20, 4-rotor RX-7 and EV-powered 70'sToyota Celica.
A curious amount of photogs wielded long lens cameras, which was at first hard to figure out being that a smaller lens adequately got the job done for show coverage. Then the hordes of guys surrounding a costume or scantily clad model(s) shed light on the long lens question. Adhering to some unsaid rule to leave models a personal space bubble of five or so feet, massive groups of guys formed at various locations across the show floor. Each quietly fought for a better vantage point before taking their sweet time filming and shooting each smiling babe on display. For more on that see the link below.
Check out the women of TAS: Models of Tokyo Auto Salon 2014